A Campaign is a collection of posts that you would like to track. For example, you are doing a webinar or event and you have multiple posts that you would like to track for the same - you can create a campaign by the event name. Although there are multiple posts under a single campaign, you can individually track performance of each post.

You can subscribe for a specific event or go for a monthly or quarterly subscription. Please talk to us for more details.

Not necessarily. Wozku helps you to activate your captive audience and tap into their network or influence. If LinkedIn Ads are paid promotions, Wozku is a Word Of Mouth Promotion.

Wozku is not a social media management platform like HootSuite. These platforms help you to manage your own profile or page. Wozku helps you to help your target audience to talk about you.

Sure you can try - but you will have no view to who has shared your content or redirect to another page or other Wozku features. BTW, do those share buttons actually work?

LinkedIn Advertising is expensive but a great solution to get new audience. But Capitalizing on your captive audience to promote your brand on LinkedIn can yield impressive results and attract new customers.

Who Is Your Captive Audience?

In short, event/webinar attendees, your employees, people who are interested in downloading your content - are your earned or captive audience. These individuals have already established some associations with your brand. But are they talking about / endorsing your product or services? However, are they talking about or endorsing your products or services? Imagine the impact if they posted about your content, events, or webinars on LinkedIn. So why aren't they doing it already, despite their participation? The answer may be simple: you haven't asked them or perhaps it never crossed your mind to request a LinkedIn update from them.

Ask & You Shall Receive

In many cases, the solution lies in explicitly asking for their support. Those share buttons on your website may not be as effective as they once were. Sending an email to your team and partners, requesting them to share an update on LinkedIn, might just do the trick. However, this approach has limitations and isn't scalable. You can't send multiple emails to all your webinar registrants, asking them to post about your event or webinar on LinkedIn, right?

Why Wozku?

Wozku makes it easy for you to seamlessly integrate Active LinkedIn Share Requests into your campaign workflow. All you need to do is to create the content (image + content) in Wozku and share the link with everyone. Your target audience can simply click on the link and share your content. To add, you get the report in real time of who has published the content and engagements on those posts.